Veronika Pesheva
Prior to joining On Purpose, Veronika spent three years as a marketing specialist in New York and Abu Dhabi, working on a diverse portfolio of projects that involved data, user experience, brand strategy, digital product, and service design. While these experiences provided great opportunities for collaboration, learning, and problem-solving, Veronika is interested in leveraging the ingenuity of private sector to solve some of the most pressing social and environmental problems.
Most recently, Veronika led a team of five consultants to redesign Oak Foundation’s measurement and evaluation strategy. She also worked with UNICEF Uzbekistan officials to evaluate the effectiveness of Uzbekistan’s social protection system as a tool for improving the wellbeing of the youth, as well as children, women, and their families.
Veronika holds a Master’s degree in Public Policy with concentration in Social Impact from the London School of Economics and Political Science and an undergraduate degree in Political Science and Middle Eastern Studies from the University of California, Los Angeles.
Most recently, Veronika led a team of five consultants to redesign Oak Foundation’s measurement and evaluation strategy. She also worked with UNICEF Uzbekistan officials to evaluate the effectiveness of Uzbekistan’s social protection system as a tool for improving the wellbeing of the youth, as well as children, women, and their families.
Veronika holds a Master’s degree in Public Policy with concentration in Social Impact from the London School of Economics and Political Science and an undergraduate degree in Political Science and Middle Eastern Studies from the University of California, Los Angeles.