Applications to join the April 2024 cohort of the Associate Programme are now open. Register your interest and apply now!

About On Purpose

What We Do

We run leadership programmes that help people change the world through the work they do and the lives they lead.

Tom Rippin set up On Purpose in 2009 in London. Since then, On Purpose has grown to Paris and Berlin and our transformative vision continues to spread far beyond the cities in which we operate.

Our Vision and Mission

Our world needs an economy that works for all and operates within the means of our planet, without the injustices of today. This requires a fundamental shift, led by people who transform the organisations in which they work, from an economy of profit to an economy of purpose: an economy that serves the wellbeing of all, now and for all time. 

We are the home for these leaders: a community that develops, challenges and sustains itself and others to help bring about such an economy.

Associate Programme

The Associate Programme develops people to become leaders of transformational change. The year-long programme offers paid work placements in top purpose-driven organisations, best-in-class weekly training, regular 1:1 coaching and mentoring, and an invaluable network.

Find out more
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At On Purpose, we...

  • Choose optimism

    We believe in a better future and that everyone has a part to play in making it happen.

  • Learn together

    Magic happens when we welcome diversity and learn together.

  • Step up

    We take action in the interest of the whole.

  • Engage our head and heart

    We are proud to be strong problem solvers, we are more proud to be a caring community.

  • Act with integrity

    We walk our talk and live up to our responsibilities.

The Team

Meet the team who work across London, Paris and Berlin.

Our Impact

  • Backgrounds of Associates

  • General stats

    • Total number of Associates

    • Days of training, mentoring and coaching delivered

    • Value delivered to placements, as estimated by placements

  • Outcomes

    of our Associates continue working to create social and environmental impact after the programme


  • ESC 100 winner 2023
    Escape the City Top 100 Winner, 2023
  • SE100_top100_badge
    NatWest SE100 top 100 social enterprises, 2021
  • Donut_econ.png
    Kate Raworth Doughnut Economics Award, 2019

Case Studies