On Purpose

“After a number of years in innovation and strategy, and passionate about solving complex problems, I joined On Purpose to explore the challenges of building brilliant products and scaling social enterprises.”

Eimear Fitzsimons

Eimear has been solving complex problems in commercial, social and public sectors through strategic thinking, innovation and collaboration for the past 5 years. Prior to joining On Purpose, Eimear led strategic branding projects for blue chip clients at Brand Union, a global design agency in London. She discovered social entrepreneurship while working with Design TwentyFirst Century (a not-for-profit organisation), where she used design thinking to create an innovative and people-focused Dublin City. She has collaborated in a number of start-up companies, including Made by Node, a social enterprise which produces and sells rugs, illustrated by a global network of designers and made in Nepal. She holds a degree in Product Design and a Masters in Professional Design Practice, both from Dublin Institute of Technology.

On Purpose Placements

Eimear is extremely personable and has handled herself well with all levels in the organisation, she has a deliberate communication approach coupled with a calm style that is quite charming, enabling her to almost instantly create a rapport.

Nigel Stansfield, Chief Innovations Officer, Interface