On-Purpose

National Children's Bureau

We bring people and organisations together to drive change in society and deliver a better childhood for the UK.

For more than 50 years, we've worked to champion the rights of children and young people across the nation. Today, that challenge is greater than ever. In an age of austerity, we've witnessed funding for children's services cut by half; with a devastating impact on young lives. In an era of disinformation, trust has never had more value. That's why we interrogate policy and uncover evidence to shape future legislation.

We take the voices of children to the heart of Government, bringing people and organisations together to drive change in society and deliver a better childhood for the nation. Our impact goes far beyond childhood, to deliver lasting change for future generations. Changing policy and shaping history.

We're united for a better start. United for a better future. United for a better childhood. We're NCB.